Keyan Parker

, Anchorage, AK

Keyan Parker

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Keyan Parker

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Large outdoor billboard amid trees, showing a purple-to-peach gradient background with the white text “Your mental health, simplified.” and a small purple gradient pill-shaped logo above the word “Circular.”
Large outdoor billboard amid trees, showing a purple-to-peach gradient background with the white text “Your mental health, simplified.” and a small purple gradient pill-shaped logo above the word “Circular.”

Details

Details

Details

Tide - Cold is Just Better

George Fox University participated for the first time in the National Student Advertising Competition (NSAC) in 2023. The client was TIDE, and our goal was to create an ad campaign targeting 18 - 35 year olds to inform them about the benefits of cold water washing. Our team won districts, and placed 13th overall in the national competition.

Close-up of a purple gradient background featuring a 3D pill-shaped gradient logo to the left of the word “Circular” in white sans-serif type.
Close-up of a purple gradient background featuring a 3D pill-shaped gradient logo to the left of the word “Circular” in white sans-serif type.
Partial view of a black smartphone screen against a purple gradient backdrop, displaying the “Circular” app icon (rounded square with a purple-pink pill logo) next to the Mail app icon, with the time reading 9:41.
Partial view of a black smartphone screen against a purple gradient backdrop, displaying the “Circular” app icon (rounded square with a purple-pink pill logo) next to the Mail app icon, with the time reading 9:41.
Isolated 3D-rendered pill-shaped gradient object floating on a purple-to-peach gradient background, representing the Circular logo.
Isolated 3D-rendered pill-shaped gradient object floating on a purple-to-peach gradient background, representing the Circular logo.
White ceramic mug floating against a lilac background, printed with a small purple-pink gradient pill logo and the word “Circular” in matching lilac type.
White ceramic mug floating against a lilac background, printed with a small purple-pink gradient pill logo and the word “Circular” in matching lilac type.